It expensive, and they can leave. And not always good to be true to you. We have seen how the best are "indispensable" and they need constant motivation, especially money, so they stay. They often will not transfer experience and knowledge to others, to be "better". Not always the case, there are very good sellers. But this fact – the need to hold on to the "essential", we encounter all the time. This decision – to seek and retain the best – not always for a long time and requires a lot of attention management. (2) – you need to have someone who will recruit MANY, teach and train the best of them and get good sellers.
But the best and advantageous to have a system of training and maintenance of QUALIFICATIONS EMPLOYEES WORKING WITH CLIENTS. This is a long time and is more stable for the future. This is something that will relieve the tension in a company associated with the receipt of income. And that's what the experience and observations of the results, to be distinguished operating system: 1. It should mainly involve the exercise: Keep in mind that the seller teach lectures and seminars – is ineffective.
It's like teaching a person to drive a car, reading to him lecture. Can you go on machine after the seminar "How to drive a car?" Often, this is one of the problems of training vendors. The seller went to a seminar (assuming he wants to change something in their work). He saw something that should be applied, this is a new approach for him, he demands a certain behavior in certain situations. But before that, he did not. Now you need another skill. The old still sits and strengthened by the fact that very often repeated in the work of the seller and has become a HABITS. And this habit is not a new skill will hold, since the habit was used in practice many times (often repeated). Need new skills.