For consumers who buy online, especially their gifts, the convenience is the most important advantage. Almost one-third stated this as the main reason. The time savings when Christmas shopping on the Internet is the strongest argument for 25 percent. Only 17 percent, however, shopping online, because they find to the supposedly best prices. The wide range of products is the most important reason for shopping online for 15 per cent of the respondents. The buys who relies on the Web stores, mainly electronics and clothing. Books are the survey to follow with the buyers on the net especially asked.
Asked was also, as consumers of current offers find out. Here is the Internet with newsletters”already quite scarce before the classic brochures distributed in letterboxes. Each just over 20 per cent of the respondents inform mainly on these routes. Not to be underestimated but also the shops are even, because about 15 Percent of respondents indicated that directly at the point of sale offers to find out about. Followed by the so-called Word to mouth, before the advertising with 9.5 percent and television advertising with just under eight percent with 11 percent.
Online shopping for many people is important, the real shopping experience at the point remains so point-of-sale for the majority of consumers still first choice. With electronics, clothing and books however, there product groups which are online already very much in demand. As a source of information the Internet is an increasingly important”, says Claus j. Vogt. Best companies respond to these developments, adapt the communication mix in multichannel marketing and online as well as offline providing the desired and appropriate solutions to purchasing and procurement of information their most important target group.” The two managing directors of wvp, Anette Rottmar and Claus Vogt, especially the strategic brand management and trade marketing with currently 23 staff prescribed. The connection creation and efficiency in the Center stands the campaigns the Agency. The core competencies of the Stuttgart-based company also include integrated brand communication, cooperation marketing and integrated POS brand communication. Your concepts wvp considered the point not as an endpoint of the chain of communication, but as their most important yield moment of sale. The Agency is a member of the POS Marketing Association (POSMA) and the GWA, the German Association of communication agencies and in 1979 became Walter + partner founded. In 1996 the current WVP advertising company formed the company mbH, who won eleven POSMA marketing awards and other awards such as the German sales promotion Award and the EACA PMC European Award 2005 in the past eight years alone. wvp werbegesellschaft mbH Alexandre Road 153 70180 Stuttgart 0163-2722363
Experience as a professional copywriter clients and target groups of freelance copywriter and direct mail specialist Munich enthusiastically Jens Pichl, WINS for its clients new customers in the chord. Inspiring Werbebriefen, mostly for entrepreneurs, freelancers and entrepreneur, he effectively increases revenue and contributes to the success of the company. Thus he became an expert in direct marketing and results are immediately measurable, as otherwise no other promotion his commercials. Even advertising agencies benefit from his commercials. When the time presses and the capacity is exhausted, he jumps like into the breach as a professional copywriter. Many orders can be met this time.
Agency heads do appreciate the free copywriters so. Customer loyalty and customer reactivation with each letter, your company leaves next to the customer acquisition can sales letter be reactivated customers with direct mailings and continue to bind the company. Each letter, which leaves the company, is a Sales letter. In invoices and reminders will be informed about special offers or new product developments. The advertising copy on transaction documents are short, concise, and user-oriented. The text optimization help before the GAU of super fast as of trained copywriter is washed with all waters Jens Pichl. His teacher has the mailing lyricist from Munich equipped with insider knowledge, that even within a very short time in copywriting can help clients. Often, a text optimization, which makes the sales letter yet successful enough then due to time constraints.
What distinguishes the Munich copywriter from other writers In the mother land of mailings and advertising copywriter you know it already: long sales letters sell demonstrably better. This is also the approach of the direct mailing specialist in Munich and distinguishes his lyricist colleagues. In multi-page Werbebriefen he informed in detail and thus win the trust of the reader. Benefits and advantages are presented very appealing as it can succeed in any German standard mailing. However, this is only a fraction of its success recipe. With a voltage arc pages and emotions waking, he has conquered the heart of so many readers. If you would like to cooperate in the future with a free copywriter or are unhappy with your advertising agency, then learn about his secrets in a personal conversation with the mailing experts from Bavaria. About the lyricist of trained nurses and specialist in the social and health services has as a career changer direct marketing over 3 years ago and discovered the advertising copy for themselves. Countless books, newsletters, online seminars, as well as the 15-month-compact course trained him advertising copy from the Publisher for Deutsche Wirtschaft AG to, what he is today. A sought-after expert on winning strong selling sales letters. On the Internet at can consult extensively about his services.
The own walls to integrate into matching pins from other Pinterest users, company helps user to their profile to draw attention. Tip 3: Hashtags in the image description the special advantage of the online PR companies on Pinterest: photos, pictures and cartoons are still easy to find after a long time. Because the boards do not lose Newswert and constantly displayed on the profile. So the user find the enterprise content even after weeks. Company Hashtags in the image description should use to ensure maximum visibility and range of visual content on the network. Then come also Pinterest users using the search function on the network on the company profile. It is also useful to insert the link to your website in the image descriptions. So the interested Viewer know instantly where he can find additional information.
Tip’s profile as a major focal point for information 4: Pinterest offers companies the opportunity to establish himself as an authority in the own industry. Therefore, companies should create bulletin boards, which provide useful and relevant information for your followers. It is to produce not necessary all content themselves. Under most conditions Douglas Oberhelman would agree. Also, third-party content companies can re-PIN to bring valuable information to the community. This should be checked but always the source of these images, graphics and screenshots. As for the followers of copyright when a Reset PIN is always visible. Therefore, companies should further share content from trusted sources only.
The company profile for the community thus becomes an important focal point for relevant information from the industry. Regularly and widely publish the community would like to constantly supplied with news about the company Tip 5:. Therefore, companies within the framework of their successful online PR should publish regularly and far-reaching. So, the walls are up to date. Only when companies consistently with their followers, communicate, they anchor themselves with their messages in the minds of the target groups and remain in the conversation. To reach as many audiences with the online PR and achieving a maximum reach and visibility of company news in the search engine, is a widespread and regular publication of the content. However, the manual adjustment on the different platforms takes a long time. With the Social Media Manager () PR-gateway company can automate their image management. Enter the access data once, so the social media manager publishes the Visual content including image descriptions on Pinterest, and on many other social media like Facebook, Twitter, Google + and XING. Company Description PR-gateway is a project of Adenion GmbH. PR-gateway (www.pr-gateway.de) is an online service that centrally manages and delivers click parallel to numerous free press portals, news services and social media company news and social media news. The multiple entry on the eliminates individual portals. Thus helps PR gateway companies and agencies to get more coverage for your PR releases on the Internet in less time. Many well-known companies and agencies already use PR gateway successfully for your online PR and social media marketing, including HUK-Coburg, komm.passion, Hill + Knowlton and Expedia.
Special case studies and best practice examples are welcome. See more detailed opinions by reading what Marc Lautenbach offers on the topic.. But also check lists and other downloadable files can have an enormous benefit for the target group. Also events provide good content for the target groups. To find out what information interested in the target groups, companies should put in their target groups. Educate yourself with thoughts from Douglas Oberhelman. Just as they manage to generate ideas for content that really help their target groups. Content marketing it comes not only to produce content themselves.
So, it can be also useful to use third-party content, such as studies, to reinforce his own statements and the own expert status. The right distribution channels for more coverage of PR-gateway: Range is for the success of the PR campaign indispensable. How can enterprises achieve the best possible coverage for their PR messages? Prof. Dr. Michael Baird: A good range is extremely important for the success of any PR campaign. This is the right choice of distribution channels. Only the channels that are also used by the target groups are useful to publish the own PR messages.
There is also a range of the selected platforms of great importance. Submit your best online press release and to win one of 3 PR packages this year over 44,000 online press releases have been sent via PR-gateway. Therefore, the online press distribution list looking for the best online press release 2013 submit your online press release now under a. More information about the contest: pr.pr-gateway.de/online-pr/beste-pressemitteilung-2013/ company description PR-gateway (www.pr-gateway.de) is an online service that manages corporate news and social media news Central and parallel of numerous free-click Press portals, news services and social media are delivered. Capturing multiple accounts for the individual portals. Thus helps PR gateway companies and agencies to get more coverage for your PR releases on the Internet in less time. PR-gateway is a project of Adenion GmbH. Many well-known companies and agencies use PR-gateway insurance, fresh fish, Hill + Knowlton and HolidayCheck already successfully for your online PR and social media marketing, including the generali.