More money and traffic. When you have your own information product you can create your own affiliate program, so other vendors will be directing traffic and helping you make more sales in return for a commission. The business of selling information products has literally exploded in the Hispanic market recently and is just the beginning. People from all over the world are entering this lucrative industry on the Internet. Does this mean that there is no space to create your own products? By Of course not! Surprisingly, new information products are coming out every day and many of its creators are earning a good extra income, while others are gradually building their own information product empire. Do not forget that millions of people come daily to the Internet every day looking for information, it is likely that some of these people are willing to pay for information you already have.
Write about what you know why? Just because it’s much more fun, easy and quick to write about a topic that you know have to start investigating on something you do not know. For example, if you want to create an information product on how to install hardwood floors, but you have no idea how to install hardwood floors, then it will be much more difficult to create a quality product on the subject. But if you do now to install hardwood floors and know all the details of how it is done it will be extremely easy for you to create this product and you have experience and passion for this subject.