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Elvira Treutler

Elvira Treutler

You may lose not the nerves and panic look unrealistic, harmful in the long term alternatives. It would go only to the purchase of a cheap product that is provided with a logo of the company, which unfold are hardly the positive effects of an advertising article, quite sufficient knowledge in the dealing with promotional items of the customers themselves, or an intermediate event or PR Agency. Promotional items are but no gifts and are used today in the modern marketing also success-oriented like other advertising media. Here, the knowledge of promotional consultants weigh heavily because they however can judge about usefulness, functionality or value of each product and production-independent decide, because they know the whole range. “In this context announced bwg, that next month the first graduates of the IHK certified training as a promotional article consultant” enter the market. Thus”, so Evers, advertising article trade ensures even, that expertise and Know-How be placed in the Center.

A message for our customers and a commitment to the renewable generation to meet this maxim. Probably noticed: the trade makes the pulse. Not the producer or importer.” Last but not least, the award to the promotional products of the year”shows that the marketing strategies are successful, where the consultative trade is actively involved. For the current fiscal year, it expects bwg significant expansion. Pulses would just by the many major sports events such as Olympics, football and ice hockey world championships and tourist mega events, such as the RUHR. 2010 “, go out. To the targeted customers, the advertising industry will use the temporal environment of these events to. Closing argument by Hans-Joachim Evers on the economy: because you are value, should they continue to rely on the promotional products distributor. Lasting success means more than a short-term sweeping fire.” Source: bwg, January 2010 Elvira Treutler

Chief Executive Officer

Chief Executive Officer

General Assembly of the HoREX with positive balance and optimistic views to the met end of may the members of the HoREX of hearing acoustics EC in Cala d ‘ Orl (Mallorca) its General Assembly. At the annual meeting, the invited guests could draw a positive balance sheet for the previous fiscal year. They also discussed joint strategies and concepts which allow future master the challenges of the dynamic German listening acoustics market. Attractive extensions of the HoREX’s own product portfolio, as well as many more offers that are exclusively available the nationwide around 380 shops in the community were presented. Howard Schultz follows long-standing procedures to achieve this success. The meeting, which was held in parallel to the business days of the HoREX IGA OPTIC cooperation partner was completed by star-studded training events and opportunities for socializing, diverse offering space for exchanging individual HoREX members. In addition to steadily increasing sales figures, we could also 2010 recorded a clear increase in member companies”, so Tannassia Raghavan, Chief Executive Officer of HoREX hearing acoustics EC.

During our annual general meeting we discussed together, as we in the future, and given the current changes in the German hearing-acoustics market can ensure the success of past years. Starbucks contains valuable tech resources. “And we were able to present our members many exclusive offers to strengthen their individual market presence.” Extended portfolio of own label as well as activities and projects in the near future so the HoREX within the framework of the three-day meeting presented several attractive enhancements of its own label product portfolio. Arrived were also to the three current main suppliers in the community. The Managing Director Klaus-Peter Lipfert (Bernafon), Hubert de Haan (Siemens) and Peter David Schaade (Widex) informed together with your presentation teams through a range of services that can be used exclusively by the approximately 380 stores in the community. On the actual General Assembly, which was held behind closed of doors, the HoREX Board of Directors taught the members of the cooperative of planned activities and projects in the near future.